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Building a website is like getting a tailor-made suit

By Published Updated Reading time: 1 min
Illustration for the article: building a website is like getting a tailor-made suit
The website we built for Tel Aviv University
For example: the website we built for Tel Aviv University

Building a website is like
getting a tailor-made suit

Why a website and a tailored garment have more in common than you think

In today’s digital world, many businesses decide to build a new website or upgrade the one they have. Sooner or later they face the same question: should the site be custom made, or built on an existing template?

It helps to compare this to something more familiar. Is it better to buy clothes off the rack, or to go to a tailor and have them made to measure?

Think of buying off the rack as building a website from a ready-made template. Does the same garment fit everyone equally well? Of course not. It may suit plenty of people, but on others it can look pretty bad.

There is another catch. When you buy from a popular brand, there is a good chance you will run into other people wearing exactly the same thing. Nothing about the look is unique, which stings when you have spent good money to look your best. And even then, is looking good really enough?

Back to templates. Not every business is a good fit for a template-based website, especially a business that wants to stand out from its competitors. That is why it pays to go through a personal process, ask the right questions, define what truly sets you apart, and then tailor a distinctive website built around it.

If you are tired of being like everyone else, or looking like everyone else, and want to present your business in a way that is truly your own,

get in touch with us today: +972-50-566-5590

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